On Saturday, Melissa Jordan of BART and Trucy led a session on how public agencies could use social media to more effectively engage their customers. The presentation centered on what social media tool to use and when, as well as what kinds of content to post and how it should be delivered. Additional discussions touched upon legal and liability issues with interactions that occur via Twitter and Facebook between a public agency and a customer. And Subway Crush.
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Subway Crush and more, in Trucy Phan’s BlinkTag at Transportation Camp West 2011 roundup.
